Resume · A4 · 2 pages

Sabrina Heydel

AI Product Builder&Full-Stack Digital Systems

From the business problem to a deployed, production-ready system: product discovery, UX, architecture, data, APIs, automation, QA and deployment.

Sabrina Heydel — AI Product Builder

About

I own digital products end to end, autonomously: framing the business need, choosing the architecture, designing the UX, modelling the data, wiring APIs and automations, then testing, deploying and instrumenting what I ship.

My focus is business usefulness rather than technology for its own sake: connecting front-end, database, APIs, automation and observability into tools that teams actually adopt, save time with and can maintain.

Featured projects

Challenge → Solution → Role → Stack → Impact
01

TalentFlow AI

Case study
Business challenge

Recruiter workflow is fragmented across ATS, notes, email and separate AI tools.

Solution designed

Bilingual recruitment workspace · Pipeline · Dashboard · Candidate intelligence · Interview preparation · Copilot UX · Guided demo · Product analytics

My role

Product Discovery · Workflow analysis · UX · Information architecture · Front-end architecture · AI-assisted development · QA · Analytics instrumentation · Deployment & documentation

Stack
Next.jsReactTypeScriptWebflow CloudGitHubPostHogAI-ready architecture
Impact

One coherent product workflow replacing several disconnected interfaces, shipped as a credible public beta.

02

Real Estate Platform & CRM

Case study
Business challenge

Agencies scatter acquisition, qualification, pricing and sales follow-up across disconnected tools.

Solution designed

Public real-estate experience · Property search & interactive listings · Lead qualification forms · Loan & rental calculators creating CRM leads · CRM pipeline with lead scoring, notes, assignment, next actions · Appointments & property matching · Admin/demo roles with RLS and isolated sandbox · Simulated follow-up actions, feedback capture and analytics

My role

Business Analysis · Product Discovery · UX · System Design · Data Modelling · Supabase / RLS · Server authorization · Automation logic · QA · Demo architecture · Deployment

Stack
LovableReact / TanStackTypeScriptSupabase / PostgreSQLRLSAPIsBrevoGitHub
Impact

The website becomes an operating system for acquisition, qualification and sales follow-up — not just a showcase.

03

Melissa Breathwork

Case study
Business challenge

Create an international digital ecosystem for a solo practitioner.

Solution designed

3-language website · Booking · CRM · Newsletter · Lead magnet · Brevo automation · Training & handover

My role

UX · Customer Journey · Copywriting · Automation · Training

Stack
LovableBrevoCal.com
Impact

An autonomous acquisition and booking system across three languages. Client project · public testimonial available.

Sabrina Heydel — AI Product BuilderPage 1 / 2

Core expertise

Discovery & Strategy
  • Product Discovery
  • Business Analysis
  • Product Thinking
Design & Structure
  • UX
  • Information Architecture
  • Dashboards
Build & Automate
  • AI-assisted Development
  • Data modelling
  • APIs
  • Automation
  • Supabase
Ship & Operate
  • QA
  • Deployment
  • Analytics & observability
  • Prompt Engineering

Professional experience

Agence 360 DigitalFounder — AI Product Builder

2025–Present

Product discovery, AI-assisted delivery and digital systems for SMB teams.

OPAL / VINCI Facilities | Balenciaga CoutureOperations Manager

Jul 2022–Apr 2025

Operations · Leadership · Premium customer experience

Adone ConseilExecutive Assistant / PMO

Sep 2020–Feb 2022

Project coordination · Reporting · Governance · Digital transformation

ChanelAssistant Project Manager

Jun 2019–Aug 2020

Global RFID deployment · Project support · Testing · Documentation · International coordination

USIDEInternational Sales Coordinator

Oct 2017–Apr 2019

Multi-market coordination and client operations.

BNP ParibasExecutive Assistant

Jun 2016–Aug 2017

Executive support in a regulated corporate environment.

Education & training

BTS Tourism
IST Paris
Baccalaureate — History of Art, Museology
UQAM, Montreal
LLCE English
Paris Sorbonne
Digital Marketing & Copywriting
LiveMentor
Advanced Copywriting
Marketing Mania
AI · Automation · APIs · Product Building
Continuous self-training

Languages

French
Native
English
Professional
German
Intermediate
Spanish
Basic

Tech stack

TypeScriptReactNext.jsTanStackLovableWebflowBubbleSupabasePostgreSQLAPIsWebhooksJSONGitHubPostHogSentryn8nMakeZapierBrevoCal.comChatGPTClaudeGeminiFigmaNotionGoogle WorkspaceSEO